HNW Marketing News and discussion - 5, business Objectives

Let's sharing what is the business objectives of Mr. Frank Slevin, the Head of HSBC global banking in Asia Pac. (extracted from The Standard, today)

• increasing marketing share
• improving busiensss volume
• building customer penetrations of the businesses

How he do so to achieve thos objectives?

1) It is a crucial to understand the imperative factor of your team and the way to measure it.
"you have to establish a working platform where people enjoy what they do." , Slevin suggests it is required to identify the turnover rate within a certain period of time to understand how is your managing activities converting to your team satisfaction.

2) Redefine and position the Leadership of yourself

"Leadershiop is not about telling people what to do , but working with them and shwoing them what can be achieved. By doing so, I see myself more as a relationship manager than just a manager.", continued suggested by Slevin.

3) Taking Proactive positive approach and avoids becoming bogged down in problems and drama.

" I can't recall an obstacle that could not be soved. if you present your arguements in a sensible cogent fashion, you should get to the right answer", Slevin said.

4) recognizing the team to join the charity events

"It is crucial for staff to have consistent values with the bank, which includes giving back to the community through charity", Slevin said.