Thursday, May 1, 2008

Customer Process Management Drives Profitability in Financial Services

(Extracting from Customer Process Management Drives Profitability in Financial Services sponsored by Onyx Software Corporation)

As competition in the financial sector continues to increase, banks, insurance companies and other financial services providers are actively seeking ways to improve customer service and profitability via process efficiency. This approach, know as customer process management (CPM), represents a merger between customer relationship management (CRM) and business process management (BPM).

Profitability = (New Customer Acquisition + Expanding Existing Customers – Attrition)
x (Expense Ratio)

What is your organization operating mix to get to "PROFITABILITY"?

If you agree to the formula of the profitability stated in above, let see how to have a health check to the ability of your organization's profitability.

where are your organzation position now?

check to the ability of your organization's profitability.











where are your organzation wants to go?



how to get there?

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