Nowadays, many business are struggling to look for new customers to fill up their extra business capacities?
For instance, the private tutorials are look for more student to fully utilize their premises for maximizing the profit marigin.
The usual marketing practice is trying to:
- distribute some leaflet
- newspaper and magazine Ads placement
- TV Ads
- deliver by Agents
Those marketing approaches are very effectively when the market competition is not intensive. Once more and more Ads receieved by your potential customers, your Ad effort is being diluted and the effectiveness is reduced. Gradually, you may find it is not useful for getting new customers.
You have to use some new ways
Incentive marketing is the one of the popular means to market your products and services.
To attract customer by providing some instant incentive to them is more effective than spending your marketing resource to somewhere else.
The core issues are what kind of incentive is effective and affordable for us?
Let continue tomorrow.
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